Developing a content strategy that delivers results is not rocket science. However, there is a tiny bit of science involved…if you consider counting a science. But before delving into the depths of how counting can help you develop a smart content strategy, let’s ensure we are speaking the same language. In recent years, the term … Read More
Check it out! The work we did with Canadians for Clean Prosperity has been chosen to be part of the Adobe “Creativity in the Public Sector” showcase. The exhibit was on display at the 2014 GTECH conference, taking place in Ottawa on October 27, where it was seen by key decision-makers from all levels of government. The showcase … Read More
In today’s crowded media environment, we’re all exposed to the same shapes, colours and designs. While it’s important to distinguish your brand from others, designing a unique logo isn’t always easy thanks to these similar spheres of influence. Across industries, and amongst companies big and small, Northern Irish design blogger David Airey profiles some of … Read More
Pivot is very eager to finally publicly announce our involvement with Strategic Communications, the Canadian Auto Workers Union and the Communications, Energy and Paperworks Union of Canada. Over the past several months we have been working side by side with great people to go through our informed design process and create a new name and brand identity for … Read More
Congratulations, Life Health Consulting (LHC), on the launch of your new brand and website! By conducting a Pivot Compass Session, we were able to gain a thorough understanding of LHC’s audience needs and business goals. With this new-found knowledge, Pivot’s designers were better armed to create a brand identity program, web design and communication collateral … Read More
Over the past several months we’ve had the pleasure of working on the rebrand of Morneau Shepell with Instinct Brand Equity. From design research and brainstorming periods aimed at visualizing the brand foundation, to work sessions with key Morneau Shepell stakeholders to nail down the colour schema, typography and image style — the coming together of … Read More
This year, RGD Ontario has put together a compendium of logos in the form of an agenda — or daily planner. It’s great for a quick browse-through for inspiration and also, super handy if you need to jot down a note and get organized for 2012!
Pencils for Kids is an all-volunteer, grassroots Canadian charity whose vision is to make a difference in the world by providing every child the opportunity for an education. Pencils for Kids partners with a community in Niger, Africa called Liboré. Since 2005, Pivot has been working closely with Robin Mednick, the Founder and Executive Director … Read More
If you haven’t already seen the new team Canada brand, we urge you to check it out!
Toronto Pearson International Airport is one of the largest and busiest airports in North America, handling over 31 million passengers and 419,044 aircraft movements in 2010. This past Tuesday, Toronto Pearson International Airport unveiled a new identity.
Pivot welcomes the new year with the launch of our new website.
Who’d want to tear apart an industrial design thing of beauty like the new Apple MacBook Air? As it turns out, fixit.com does.